Business Strategy courses and tutorials

Business strategy explains where an organization will compete and how its choices fit together. It includes deciding what to stop doing. A framework becomes useful when it exposes a tradeoff or an assumption that evidence can challenge.

Choose a useful starting point

Choose courses that apply ideas to concrete situations rather than treating a diagram as the answer. Consider the organization’s resources, competitors, and customers. A compelling presentation does not establish that a proposed advantage is sustainable.

Build on the lessons

Write a one-page strategy for a fictional small business. Name one audience, one advantage, and one activity you would decline, then describe the evidence needed to test the proposal.

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