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University of Virginia — Michael Lenox

Digital Business Strategy

Explore Virginia’s digital strategy course on platforms, competition, transformation readiness and capturing value from digital capabilities.

PaidBeginner4–10 hoursEnglishCertificateBusiness Strategy
Go to course

Opens on the provider’s site. Check current access and certificate terms there.

Course overview

Virginia examines digital strategy through platforms, competition and the ability to capture value. Assessing current capabilities connects with choosing a desired position and the resources needed to reach it. It suits learners who want to justify a digital initiative from a business problem rather than begin with a technology preference.

What you will learn

  • Assess digital transformation readiness.
  • Examine platform and competitive dynamics.
  • Connect capabilities with value creation.

Who this suits

Beginners interested in the business implications of digital change.

Before you enroll

Frameworks organize a decision; they do not prove that a strategy will succeed. Check the evidence, assumptions, time horizon and alternatives behind each recommendation. Use public or fictional company information and distinguish a plausible business case from a verified result.

Coursera offers paid enrollment or subscription access. Check the enrollment screen for assessment and certificate terms, trials and any financial-aid options. Provider access terms can change; review them before paying.

Put it into practice

Compare a fictional digital initiative with a simpler operational alternative, explaining the customer value and capabilities needed before recommending either.

Source and review

This overview is based on the provider's published information, checked on . It is an editorial assessment, not a claim that we completed the resource. Time filters are approximate study ranges; projects and exercises can take longer.

View the curriculum and current access options at Coursera.

How YellowCourse describes and checks learning resources.

At a glance

Provider
Coursera
Learning format
Course
Price
Paid
Level
Beginner
Study time (approx.)
4–10 hours
Language
English
Certificate
Available; check provider terms
Created by
University of Virginia — Michael Lenox
Subject
Business
Page updated
12 Oct 2026