Mega Google Analytics 4 + Google Tag Manager for Beginners

Pouya Eti connects GA4 analysis with Tag Manager implementation through a WordPress example. Audiences and DebugView support understanding and checking collected events, while custom reports lead into practical form, login, video and purchase tracking. It suits beginners who want to see how an implementation decision affects the information available for analysis.

What you will learn

• Explore account setup, audiences and DebugView.
• Prepare custom reports and campaign tracking.
• Follow form, login, video and purchase-event examples.

Who this suits

No prior knowledge is required. A test website is useful for following the WordPress and event-implementation demonstrations.

Before you enroll

Analytics interfaces and naming change, so compare demonstrations with current Google documentation. Use a demo property or a site you control for practice. Check consent, data access and event accuracy before interpreting reports. Historical Universal Analytics comparisons are background, not a recommendation to use the retired product. A course certificate is separate from Google’s own certification exam.

Udemy offers paid purchase or subscription access depending on the current course and region. Paid teaching courses provide completion certificates under Udemy’s policy. Check current access terms and any separate software or material costs before enrolling.

Put it into practice

On a test site, document one form event and how you would confirm it fires once with the intended parameters before using it in a report.

Source and review

This overview is based on the provider's published information, checked on 12 October 2026. It is an editorial assessment, not a claim that we completed the resource. Time filters are approximate study ranges; projects and exercises can take longer.

Where a formal level is unavailable, the level filter is an editorial estimate based on the published audience and requirements. Duration filters reflect the listed video time; exercises and independent practice can take longer.

View the curriculum and current access options at Udemy.

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Supporting provider sources

• support.udemy.com: supporting course information