Complete Google Ads, YouTube Ads, Bing Ads + ChatGPT Course

Tomáš Morávek and Hazel Owens compare paid-search and video advertising across several platforms. Google campaign work includes AI-powered search, Performance Max and retargeting, while ChatGPT examples support content preparation. The broader scope is useful for learners who want to connect a channel choice with an audience and offer rather than treat every advertising platform as the same interface.

What you will learn

• Connect a paid campaign with a stated business objective.
• Compare search, video and retargeting approaches.
• Review assisted ad copy against an actual offer.

Who this suits

Preview the campaign examples and review account access before practice. Use a written budget and measurement plan when evaluating any live advertising exercise.

Before you enroll

The page was updated in July 2025. Interfaces, targeting options and tracking rules change. Enrollment does not include advertising spend, and a platform-reported conversion is not automatically evidence of incremental business value.

Udemy offers paid purchase or subscription access depending on the course and region. Paid teaching courses provide completion certificates under Udemy’s policy. Check current enrollment terms and any separate software, account or materials costs.

Put it into practice

Write a fictional campaign brief and compare two channels. Explain the audience, message, conversion definition and budget limit, then identify a tracking assumption that could make the apparent result misleading.

Source and review

This overview is based on the provider's published information, checked on 14 October 2026. It is an editorial assessment, not a claim that we completed the resource. Time filters are approximate study ranges; projects and exercises can take longer.

When no formal provider level is given, the level filter is an editorial estimate based on the published audience and requirements. Time filters use the listed video runtime; independent exercises can take longer.

View the curriculum and current access options at Udemy.

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Supporting provider sources

• support.udemy.com: supporting course information