The Complete Google Ads Masterclass 2026

Robin and Jesper develop Google Ads around several campaign types, including Search, Shopping and Performance Max. Keyword research and conversion tracking connect the campaign settings with intended business outcomes. It suits learners seeking a broader introduction who want to understand how campaign choices differ before launching an advertisement.

What you will learn

• Compare Search, Shopping and Performance Max campaigns.
• Research keywords and plan campaign structure.
• Connect conversion tracking with campaign evaluation.

Who this suits

Learners beginning Google Ads; shopping examples may require a store and Merchant Center setup, so inspect the project requirements.

Before you enroll

Advertising spend is separate from the course price. Use draft campaigns or a controlled test budget and verify tracking before spending. Google Ads interfaces, available campaign controls and policies change; compare demonstrations with current documentation. Evaluate lead quality and business outcomes as well as clicks. Provider examples and course titles do not guarantee profit or a particular return.

Udemy offers paid purchase or subscription access depending on the current course and region. Paid teaching courses provide completion certificates under Udemy’s policy. Check current access terms and any separate software or material costs before enrolling.

Put it into practice

Draft two campaign approaches for a fictional store and explain which conversion each would measure before choosing any budget.

Source and review

This overview is based on the provider's published information, checked on 12 October 2026. It is an editorial assessment, not a claim that we completed the resource. Time filters are approximate study ranges; projects and exercises can take longer.

Where a formal level is unavailable, the level filter is an editorial estimate based on the published audience and requirements. Duration filters reflect the listed video time; exercises and independent practice can take longer.

View the curriculum and current access options at Udemy.

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Supporting provider sources

• support.udemy.com: supporting course information