Marketing Automation Masterclass: AI, Email & Social Media

Diego Davila introduces automation across several marketing tasks, including email, social content, analytics and chatbots. AI-assisted audience work adds a planning layer before execution. It suits learners who want a broad view of where automation might help and can then select one manageable workflow, instead of treating every available tool as a reason to create another disconnected process.

What you will learn

• Explore email, content and social automation.
• Review analytics and chatbot workflow examples.
• Connect audience planning with AI-assisted marketing tasks.

Who this suits

Learners exploring marketing automation; no prior experience is required. Mixed levels is an editorial classification across introductory and applied lessons. The listed videos total about four hours and fifty-five minutes.

Before you enroll

An automation should have a clear trigger, useful purpose and a way to stop or recover when it behaves unexpectedly. Test with fictional contacts and obtain appropriate consent before sending real campaigns. Platform subscriptions, AI services and messaging usage may cost extra. Check current interfaces and plan restrictions; automating a campaign does not guarantee sales or remove the need to review its content and results.

Udemy offers paid purchase or subscription access depending on the current course and region. Paid teaching courses provide completion certificates under Udemy’s policy. Check current access terms and any separate software or material costs before enrolling.

Put it into practice

Choose one fictional marketing task to automate. Draw its trigger, inputs and output, add a review checkpoint and explain why two other tasks should remain manual until better evidence is available.

Source and review

This overview is based on the provider's published information, checked on 12 October 2026. It is an editorial assessment, not a claim that we completed the resource. Time filters are approximate study ranges; projects and exercises can take longer.

Where a formal level is unavailable, the level filter is an editorial estimate based on the published audience and requirements. Duration filters reflect the listed video time; exercises and independent practice can take longer.

View the curriculum and current access options at Udemy.

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Supporting provider sources

• support.udemy.com: supporting course information