Master Google Tag Manager: Go From Beginner to Advanced

Rudranil Chakrabortty connects basic site interactions with more complex GTM cases, including user identifiers, video tracking, single-page applications and server-side concepts. It suits learners who want a progression beyond their first tag and can distinguish the purpose of an event from the implementation technique chosen to collect it. Some sections require more technical preparation than the opening lessons.

What you will learn

• Track site interactions and video events.
• Explore custom variables and advertising tags.
• Review single-page apps, templates and server-side concepts.

Who this suits

Learners starting GTM and progressing into applied work. Mixed levels is editorial; the provider says a small portion of the course requires JavaScript knowledge.

Before you enroll

Use a sandbox website and invented events while learning. Check that tags respect the site’s consent settings and avoid sending personal information to analytics platforms. Google Analytics, advertising interfaces and tracking terminology change, so compare older screens with current documentation. Server-side hosting or advertising may add costs. Test event behavior before publishing a container to a real site.

Udemy offers paid purchase or subscription access depending on the current course and region. Paid teaching courses provide completion certificates under Udemy’s policy. Check current access terms and any separate software or material costs before enrolling.

Put it into practice

Plan a sandbox video-engagement event and compare it with a form event. Define the parameters for each, identify a technical assumption and describe how the implementation would be tested without using real visitor data.

Source and review

This overview is based on the provider's published information, checked on 12 October 2026. It is an editorial assessment, not a claim that we completed the resource. Time filters are approximate study ranges; projects and exercises can take longer.

Where a formal level is unavailable, the level filter is an editorial estimate based on the published audience and requirements. Duration filters reflect the listed video time; exercises and independent practice can take longer.

View the curriculum and current access options at Udemy.

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Supporting provider sources

• support.udemy.com: supporting course information